Entrepreneurial & Leadership Series: Marketing February 3, 2022, 5:00pm PST February 3, 2022, 7:00pm PST

Do you want to know how to level up your marketing for customer retention? In this class, we dive deep into how to plan marketing goals and using digital marketing tools. We use these to understand the customer journey to being a retained customer.

Understand your competition
Define your product and services description
Understanding pricing strategy, target markets, and channels
Discuss marketing strategies and marketing messaging to reach customers
Understand sales basics

About the Presenter(s)

Kat Shepherd

Experienced professional trainer and entrepreneur. Outstanding record in designing and delivering innovative individual and corporate training programs that are practical and cost-effective in increasing revenue, improving efficiency, customer satisfaction, and employee motivation. Experienced in developing and/or improving business and technical skills in the areas of business, management,...

Crystal Baldwin

I have over 20 years experience working in public/private sector Human Resources and Business Owner.

Entrepreneurial & Leadership Series: Marketing